The 2015 World Veg Festival was held this year on October 3rd & 4th at the San Francisco County Fair Building. I was privileged to be hired to design not only their key art, but also the posters, postcards, ads, festival guide and t-shirts–so it was just the sort of contract I LOVE–complete campaign design! The art was inspired by 19th century seed catalogs mixed with an autumn vegetable color palette. The festival was a blast, lots of tasty treats, demos, and speakers–good times all around.